2027 Advanced Marketing Summit

The Advanced Marketing Summit (AMSum) is designed for auction industry professionals who are responsible for driving business growth, influencing strategy, and making decisions that impact company performance. Ideal attendees will have a solid understanding of marketing fundamentals and be looking to explore advanced concepts, emerging trends, and innovative approaches shaping the future of the auction industry.

While holding the AMM designation is encouraged, it is not required to attend. Attendees will receive the greatest value if they:

• Have a foundational understanding of marketing principles and best practices
• Are responsible for business growth, customer acquisition, or strategic decision-making
• Are looking to move beyond tactical execution and explore more advanced applications
• Value learning from peer experiences, real-world examples, and industry innovators

The Summit is geared toward experienced professionals who want to better understand how marketing, technology, data, and innovation can support long-term business success. Attendees should be prepared for advanced discussions, practical ideas, and collaborative learning opportunities that build upon foundational marketing knowledge.

Whether you're leading a company, growing new business opportunities, or helping guide marketing strategy, you'll leave with fresh perspectives, valuable connections, and ideas you can take back and apply to your business.